Behavior change, at the scale healthcare needs.
ThruPoint Health builds and operates four clinical-grade programs — across weight management, tobacco cessation, and youth vaping cessation — contracted by the health plans, employers, and state public-health agencies that cover the populations they serve.
Our programs.
Four standalone behavior-change products, each built for its own audience and contracting model.
Tendly
A daily wellness app for habits that hold — built around how people actually live, not restriction or shame. Available direct-to-consumer and through employer benefits.
TrueCourse
A 52-week clinical-grade weight-management program with coach-led groups, a structured plan, and outcomes published in peer-reviewed journals.
AllClear
Adult tobacco and nicotine cessation with 1:1 coaching, NRT coordination, and the clinical 7-month abstinence benchmark.
Unvape
Text-native vaping cessation for teens and young adults, distributed through state public-health departments.
Built around how health plans, employers, and states actually buy.
Three pricing structures. Choose the one that fits your procurement model — or combine them. Every B2B contract carries an outcomes component.
PMPM
Per-member-per-month across the full eligible book. Predictable for both sides; covers all members regardless of engagement.
Per-engaged member
Pay only for actively enrolled members. Often milestone-billed — a share at enrollment, the rest at clinical milestones.
Outcomes-based
A share of contract value at risk on clinical outcomes — weight loss, abstinence, quit rates. Available on every B2B program.